BOUTIQUE TOUR: ANGES DE SUCRE
There’s a little shop in Kensington that you totally need to know about, it sells the most delicious treats in the prettiest shop ever! Owner and head chef Reshmi Bennett is an artisan pattisier who trained in Paris before indulging her love for all things sweet with Anges de Sucres. I’ve been a big fan of this gorgeous and fun girl since I first discovered her macarons back in 2012 (they are the best) and have delighted in following her journey from succesful online retailer to official shop owner, opening Anges de Sucres boutique at One Holland Street last year.
Possibly the prettiest shop in London, if not the UK, with a bespoke design painstakingly painted on every surface from shop front to the beautiful interior, touches of gold and florals make it a fun and colourful treat for shoppers on nearby Kensington High Street, as well as a retreat for brides-to-be and wedding professionals seeking a pit-stop and some sweet inspiration for their wedding. Reshmi’s creativity has not just seen luxurious macarons burst into the West London scene, but also cloud-like marshmallows, artisan coffees, custom blended hot chocolate, and a host of new and limited edition treats. They make luxurious wedding favours, pretty alternative cake towers, the perfect hostess gift and romantic Valentine’s treats (hint hint!)
We caught up with Reshmi to find out more
Tell us a little about your business? Anges de Sucre is a sweet shop creating bite-sized sweet treats ranging from macarons and marshmallows to our own creations – Muffles aka Marshmallow Truffles.
How did you start your business? Starting was probably the hardest as I was planning my own wedding the same year I launched Anges de Sucre. It was actually my own wedding that prompted me to get going as that’s where I truly fell in love with all things pretty and cheery.
What do you think has made your business successful? I think it’s curiosity, and as a result creativity, that helps me grow our business. We’re always looking for fresh new ideas to play with. That and having a very carefully curated team to rely on!
Where do you work & how do you make sure your space stays inspiring? I split my time between our shop in Kensington and our production kitchen in Ealing, about 30%-70%. Being a big fan of everything ‘pretty’ (we do after all eat with our eyes first) we have made sure there is light and colour in every corner. I also am a firm believer in having a tidy ‘workspace’ and try to avoid clutter which helps keep us all calm especially in small spaces during busy periods!
What’s the biggest mistake people make whenstarting their own business, and what advice would you give them? There is a fine line between inspiration and imitation. While a lot of start-ups are founded on an idea derived from inspiration of some sort, there are many more that are based on imitating others – from products all the way to pricing. Imitations can only be finite whereas the scope of inspired ideas is limitless!
How would you describe your style? Playful and eccentric. We don’t take ourselves too seriously and have fun with our products which is probably what attracts people to our shop. I am always grateful about having the best customer base who are an absolute joy to cater for – the young at heart!
What trend predictions do you have for 2015? The DIY trend is going to be bigger than ever and brides will be bolder with colour palettes and metallics.
What challenges have you set yourself for the next 12 months? We’re introducing daily specials in the shop and wait for it…ICE CREAM!!!
Tell us 5 things we don’t know about you
- I used to be a vegetarian…until I got accepted into my cooking school in France.
- I have a strange habit of folding grocery bags.
- Adn an unhealthy addiction to Haribo Tangfastics.
- I love Bollywood.
- I don’t understand marmite and I can’t do dill!
Visit the boutique at 1 Holland Street, or shop online at www.angesdesucres.com