STUDIO TOUR: LOVELACE CREATIONS
I love going behind the scenes with the talented people who work in the wedding industry, they occupy the most inspirational and creative spaces. Today we’re taking a peek inside the home and cute garden shed studio of Michelle from Lovelace Creations. Her little corner of the Cotswolds is utterly beautiful, I can completely see how she creates such beautiful wedding stationery here! Thank you to the lovely Rachel Jane Photography for the dreamy images.
Name: Michelle Lovelace Scott
Title + Company: Owner at Lovelace Creations
Tell us a little about your business? I create unique handmade wedding stationery using watercolours, textiles, beads & buttons, and many other lovely things
How did you get started in the industry? The push came from a friend who knew I made cards and other arty things, asked me to help her design and make her wedding stationery. I`ve been drawing, painting and sewing since I could sit up and hold a pencil. As a little girl you would often find me making my own cards and envelopes all by hand to send to close relatives and friends.
What do you think has made your business successful? My attention to detail, ability to offer something personal and different, and going the extra mile to help clients realise their dreams.
Where do you work & how do you make sure your space stays inspiring? My work space is a cabin in my woods or if the weather is too chilly I`ll stay in the house and sit at the breakfast bar which overlooks my garden. I surround myself with inspiring bits and bobs that I collect, be it a pile of leaves, a few treasured shells, a pebble, or some unusual fabric. Everywhere I go I always find some `treasure` to bring home.
What’s the biggest mistake people make when starting their own business, and what advice would you give new business owners? Being the same as everyone else in your field is limiting!! Let your own qualities and personality shine through so that the type of customers you are aiming to reach are attracted to your product.
How would you describe your style? My style is always dainty and detailed, mostly vintage -inspired, and sometimes quirky. To have stationery created by hand with a personal and meaningful design is the attraction for my clients. To be able to offer such flexibility and exclusivity is the key to my success.
What trend predictions do you have for 2015? The desire continues for Country Garden, Vintage and Floral. Including your pet is also becoming extremely popular.
What challenges have you set yourself for the next 12 months? Start a regular blog on my website, and have a feature in a magazine.
Tell us 5 things we don’t know about you:
- I absolutely love the coast and go whenever I can
- Chocolate is my weakness, I hide it from my family
- I speak French
- Cycling on my mountain bike keeps me sane!!
- I love funky shoes